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See what hundreds of marketers are doing differently in 2026
Back your video decisions with real market data. Download the report to see what’s working, and what’s changing.
STATS FROM THE REPORT
What the data reveals about video marketing in 2026
~80% of marketers are already using or testing AI for video, yet brand voice loss remains their biggest concern.
~42% of marketing teams expect to produce 15+ videos per month in 2026.
~20% of marketers ranked "needing more content than we can produce” and “rising production costs” as a top fear for 2026.
~26% of marketers say production quality matters less than we admit, forcing teams to rethink creative systems.
We surveyed 300+ marketing professionals on the trends shaping video marketing in 2026 and here's what we concluded:
How AI, distribution shifts, and ROI pressure are reshaping video in 2026
Based on original research, this report breaks down how marketing teams are adapting their video strategies as demand increases, budgets stay flat, and performance expectations rise.
FREE REPORT
This report aims to help brands, agencies, and content leaders:
What you'll learn
Understand how AI and hybrid workflows are reshaping video production
Identify which distribution channels will deliver predictable ROI in 2026
Benchmark how teams measure success and how metrics are evolving
Plan for the rising demand of always-on video content
Build scalable systems that keep teams competitive despite limited budgets or resources
